{"id":7803,"date":"2022-02-24T08:43:30","date_gmt":"2022-02-24T07:43:30","guid":{"rendered":"https:\/\/43ride.com\/en\/?p=7803"},"modified":"2022-03-21T12:31:55","modified_gmt":"2022-03-21T11:31:55","slug":"wtb-finding-clarity","status":"publish","type":"post","link":"https:\/\/43ride.com\/en\/video\/2022\/wtb-finding-clarity\/","title":{"rendered":"WTB &#8211; Finding Clarity"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"853\" data-id=\"7804\" src=\"https:\/\/43ride.com\/en\/wp-content\/uploads\/sites\/4\/2022\/02\/wtb-2022-mikegiese-anthonysmith-1.jpg\" alt=\"\" class=\"wp-image-7804\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1280\" height=\"853\" data-id=\"7805\" src=\"https:\/\/43ride.com\/en\/wp-content\/uploads\/sites\/4\/2022\/02\/wtb-2022-mikegiese-anthonysmith-2.jpg\" alt=\"\" class=\"wp-image-7805\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1280\" height=\"853\" data-id=\"7806\" src=\"https:\/\/43ride.com\/en\/wp-content\/uploads\/sites\/4\/2022\/02\/wtb-2022-mikegiese-anthonysmith-3.jpg\" alt=\"\" class=\"wp-image-7806\"\/><figcaption>Mike Giese \/ photos: Anthony Smith<\/figcaption><\/figure>\n<\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>We\u2019ve all had those days. The clock ticks away with increasing volume, phones ring incessantly, and the hustle and bustle of the office slowly devours creativity. Sometimes you simply need to close your computer and reset. As an industrial designer at Evil Bikes, I\u2019m part of a passionate team responsible for designing and shaping our bikes into what you see out on the trail. As you might expect, establishing and maintaining a steady flow of creativity is a must. <\/p><p>For me, creativity and clarity go hand-in-hand while riding. There\u2019s nothing like being alone in the woods, ripping through fresh dirt, and enjoying the limitless self-expression of riding to fill the mind with good vibes and creativity. It\u2019s the perfect remedy for the all too familiar mental block that slowly creeps in over the course of any work day. Luckily, Evil Bikes calls Bellingham (Washington, USA) home. With endless trails within pedal distance from the office, there\u2019s no better way to recalibrate my thoughts than a proper lunch lap.<\/p><cite>&#8211; Mike Giese, Industrial Design at Evil Bikes<\/cite><\/blockquote>\n\n\n\n<center><iframe width=\"1120\" height=\"630\" src=\"https:\/\/www.youtube.com\/embed\/sK5YdQYBWpg\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><\/center>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>Video Credit:<\/strong> Tyler Deschaine<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">About WTB<\/h3>\n\n\n\n<h2 class=\"wp-block-heading\">About WTB<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Founded in 1982, WTB was formed in Marin county, the birthplace of mountain biking, to design better bicycle products. Renowned for saddles, tires, rims and grips, this rider-driven company continues to push the boundaries of what\u2019s possible through an unrelenting spirit of innovation and passion for two-wheeled adventure.<br><br>Official website: <\/em><a href=\"https:\/\/www.wtb.com\/\"><em>wtb.com<\/em><\/a><em><br>Media: <a href=\"https:\/\/www.facebook.com\/wildernesstrailbikes\/\">facebook<\/a>, <a href=\"https:\/\/www.instagram.com\/wildernesstrailbikes\/\">instagram<\/a>, <a href=\"https:\/\/twitter.com\/ridewtb\">twitter<\/a>, <a href=\"https:\/\/www.youtube.com\/channel\/UCqW1DLNv4Sbh2eqJXcMW15w\/videos\">youtube<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve all had those days. The clock ticks away with increasing volume, phones ring incessantly, and the hustle and bustle of the office slowly devours creativity. Sometimes you simply need to close your computer and reset. As an industrial designer at Evil Bikes, I\u2019m part of a passionate team responsible for designing and shaping our bikes into what you see out on the trail. As you might expect, establishing and maintaining a steady flow of creativity is a must.<\/p>\n","protected":false},"author":3,"featured_media":7806,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[1713,12,466,1814,1813,63,24,183,693,95],"class_list":["post-7803","post","type-post","status-publish","format-standard","has-post-thumbnail","category-video","tag-1713","tag-43ride","tag-film","tag-finding-clarity","tag-mike-giese","tag-movie","tag-mtb","tag-video","tag-wildernesstrailbikes","tag-wtb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WTB - Finding Clarity - 43RIDE bike mag<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/43ride.com\/en\/video\/2022\/wtb-finding-clarity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WTB - Finding Clarity - 43RIDE bike mag\" \/>\n<meta property=\"og:description\" content=\"We\u2019ve all had those days. The clock ticks away with increasing volume, phones ring incessantly, and the hustle and bustle of the office slowly devours creativity. Sometimes you simply need to close your computer and reset. As an industrial designer at Evil Bikes, I\u2019m part of a passionate team responsible for designing and shaping our bikes into what you see out on the trail. 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