Cooperation

About 43RIDE

The bicycle magazine 43RIDE (pronounced for freeride) was founded in 2007 and initially was focused on a quarterly published in PDF format. Its goal was to present the Polish gravity mountainbiking scene and everything related to it. In our history, we have also created two printed issues, which to this day remain the only magazine on the Polish market addressed mainly to fans of extreme mountain biking.

Currently, we are an internet website focused on informing readers about all matters and events related to the gravity version of MTB riding. Downhill, freeride, dirt, slopestyle, pump track or enduro are disciplines that are our priority from the very beginning, but topics such as road or gravel are also not stranger to us. We create a bike magazine out of passion, based on the idea of R2R (riders to riders).

Who are we?

We are a group of friends who together create a unique bike magazine. Each of us is a rider with many years of experience not only in MTB riding itself, but also in bike gravity. Combined, we have over 100 years of cycling experience in virtually every discipline. There are former competitors among us, as well as typical hobbyists. We come from different cities and environments and thanks to this we have experience in such disciplines as downhill, freeride, enduro, all mountain, dirt jump, pump track, we are also no strangers to road, cross country or gravel bikes.

Our editorial staff has been operating practically unchanged from the very beginning, and the vast majority of us have been creating 43RIDE from the very beginning. Our current squad is six people, including two ladies plus a shaggy internet star.

43RIDE editorial staff:
Tomasz Profic
Zbigniew Nowicki
Justyna John
Anna Makuszewska
Marek Chabros
Wojciech Zdebski
Minnaar The Dog

Statistics (data from 2023)

We have been present on the Internet since 2007 and during this time we have gained a large number of regular readers. Many of them not only regularly visit our portal in search of the latest news from the cycling world, but also look for archival materials that still attract new readers. Our main website is 43ride.com which is written in polish, but we have also english version where we can translate our work for our international readers.

Website

  • page views: ~348 000 (~29 000/per month)
  • unique users: ~264 000 (~22 000/per month)
  • average time on site: 1m 36s

Social media

  • Facebook:
    • number of followers: ~82 000
    • page reach: ~354 500 people
  • Instagram:
    • number of followers: ~8 000
    • page reach: ~52 300 people

What we can offer?

The options presented below are some of the many proposals that we are able to offer. In many cases, the promotion of a given product is not limited to activities strictly related to it, because they often appear “in the background” on the occasion of other materials. When we’re working internationaly you get 2in1 offer, because we write in two languages (polish + english). Below you will find examples of forms of cooperation with us:

  • Product test/review – article on the website + entries on 43RIDE social media. If we do two articles about it first one appears within a few weeks of receiving the product and is its presentation. The second text is the final test, usually appearing at the end of the cycling season. In the case of small/simple things, we limit ourselves to one text, which is a combination of a presentation and a test.
  • Complete bike test – depending on the period for which the equipment is available, we can perform from one (2-3 weeks) to as many as three articles (the whole season). In the case of an all-season test, these are: presentation, impressions during, final test. Each article is additionally posted on our social media channels.
  • Sponsored post – the ability to place the text delivered to us on the website and in social media. Such an article is also marked with a separate category “sponsored post”.
    • Depending on the client’s choice, we can put the supplied ready-made material or write our own article.
    • It is possible to create a promotional campaign through our social media channels.
  • Access to the media – this is the ability to post information about a given brand / range of products on our website + social media for a given period. Example: 1 year of cooperation means the possibility of placing as many as 12 articles delivered to us spread over the whole year. It is possible to combine with other proposals from our offer.
  • Places and trips – this offer is addressed to everyone who wants to advertise their region, bike park, seat or other place worth visiting. We are happy to discover and visit new places for cycling and we are happy to share our impressions with our readers.
  • Photo/video materials – for each article we make appropriate photo/video materials that can be used by the client in their social media channels. There is also the possibility of obtaining exclusivity.
  • Placing an advertising banner – the most classic form of advertising visible to all readers of the site. The banner can be placed practically anywhere on the website, but the positions we propose are:
    • side panel on the home page – 300x300px
    • under the page header in the article – e.g. 600x150px

Prices

How much does it all cost? If you are interested in working with us, please contact us by phone/email (contact here). We approach each cooperation individually, and thus, it is possible to individually negotiate prices, combine offers and add other arrangements. We are open to any kind of cooperation, so feel free to contact us!